Infinite Objects

NBA

2021-2022
Official D2C collectibles in partnership with NBALab and the Players Association, with integrated API support for authenticated Top Shot prints. One of the first physical-digital pair for sports collectibles in the Web3 space.




Launch video for the activation, featured on the integrated home page and across social channels.



Collectible physical twins for digital moments.

The API integration connects seamlessly to the user’s Dapper wallet, allowing them to scroll through their available TopShots previewed in the Infinite Objects themselves. The customization screen lets the user choose the size, peruse the dimensions and the back before placing the order. 

In roughly one minute, the user journey is completed without 
ever having to leave the Infinite Objects website.



NBALab collaboration - for all collectors.

Aside from TopShots, we also worked with the Players Association and NBALab to develop ambient animated postcards that were offered as part of the permanent collection independent from NFTs. 

Each team’s unique personality was reflected in a variety of animation styles from live action to traditional frame-by-frame.